The Artist Roadmap™

FIVE STAGES. ONE CAREER SYSTEM.

Most artists collect tactics. Professionals run a sequence. BUILD your foundation, OWN your catalog, RELEASE with intent, GROW the ladder, MONETIZE what you own — in that order.

  1. 01BUILD
  2. 02OWN
  3. 03RELEASE
  4. 04GROW
  5. 05MONETIZE

The five books

BUILD · OWN · RELEASE · GROW · MONETIZE

Worked in order, each book hands off to the next: a foundation, a protected catalog, a real campaign, an audience ladder, and income you can repeat.

  1. 01BUILD
    The Independent Artist Business Plan book cover

    Start here

    The Independent Artist Business Plan

    Define the artist, the audience, and the operating targets before you spend another dollar.

    $9.99
  2. 02OWN
    Protect & Register Your Music book cover

    Protect & Register Your Music

    Lock down splits, copyrights, and registrations so every stream and license can actually pay you.

    $9.99
  3. 03RELEASE
    The 21-Day Release Strategy book cover

    The 21-Day Release Strategy

    Run a release as a dated campaign engineered for editorial windows and week-two momentum.

    $9.99
  4. 04GROW
    Build Your Fanbase book cover

    Build Your Fanbase

    Convert passive listeners into followers, contacts, and buyers you actually own.

    $9.99
  5. 05MONETIZE
    Monetize Your Music, Maximize Your Impact book cover

    Monetize Your Music, Maximize Your Impact

    Assemble a repeatable income mix and read gross versus net like an operator.

    $9.99

One flagship set

THE COMPLETE ARTIST ROADMAP™

Five stages. One operating sequence.

Individual value
$49.95
Complete Roadmap
$29.99
You save
$19.96
or $9.99 per stage above
The Independent Artist Business Plan coverProtect & Register Your Music coverThe 21-Day Release Strategy coverBuild Your Fanbase coverMonetize Your Music, Maximize Your Impact cover

The Artist Roadmap™ Complete 5-Book Bundle

Inside each stage

01

BUILD

The Independent Artist Business Plan

Define who you are, who it's for, and the operating targets you'll measure everything against.

  • Artist identity and positioning statement
  • Operating targets for the next 12 months
  • The five systems every professional artist runs
  • Your career baseline — the numbers you start from

$9.99

Full details →
02

OWN

Protect & Register Your Music

Lock down splits, contracts, and registrations so every stream, sync, and license pays you.

  • Split sheets and producer agreements handled correctly
  • PRO, MLC, SoundExchange and ISRC registration order
  • Master vs. publishing — what each side actually collects
  • A catalog that is legally clean before it ships

$9.99

Full details →
03

RELEASE

The 21-Day Release Strategy

Run a 21-day campaign engineered for editorial windows, algorithm behavior, and real fan momentum.

  • The 21-day release calendar, day by day
  • Pitch windows and how to write the pitch
  • Release-day execution checklist
  • The week-two plan most artists never make

$9.99

Full details →
04

GROW

Build Your Fanbase

Turn passive listeners into followers, followers into direct contacts, and contacts into customers.

  • The audience ladder and its five rungs
  • Owning contacts instead of renting followers
  • Content that converts attention into email
  • Where your funnel is leaking — and the fix

$9.99

Full details →
05

MONETIZE

Monetize Your Music, Maximize Your Impact

Build the income mix — recording, publishing, direct-to-fan, live, licensing — and read gross vs. net honestly.

  • The seven revenue families of a music business
  • Recurring income vs. one-time spikes
  • Gross, net, and the expenses nobody tracks
  • Targets versus actuals, reviewed monthly

$9.99

Full details →

Sequence matters

RELEASING BEFORE YOU OWN IS HOW ARTISTS LOSE THEIR CATALOG.

Start at Stage 01, or take the complete set and work it end to end.

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What you get
The full book as a PDF, downloadable straight after checkout.
Where it lives
Saved to My Library on your EyE WiLL account. Re-download any time — entitlements don't expire.
How you pay
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