Challenge · 5 Days · Beginner

The Pre-Deal Pitch Deck Challenge

Build the business case for your next single.

Over five days, you will create a concise, professional 5-slide pitch deck for an unreleased single. This deck will outline your comprehensive release strategy, demonstrating your market readiness and strategic thinking to any potential partner.

The plan, day by day

1. Day 1Define your single’s core identity. Write a one-sentence hook for the song, a one-paragraph story behind its creation, and identify its primary target audience.
2. Day 2Outline a 4-week pre-release content calendar. For each week, define a theme (e.g., 'The Inspiration,' 'Behind the Scenes') and list three specific pieces of content you will create.
3. Day 3 (AI Step)Based on your song's mood and narrative, use an AI image generator to create 3-5 visual concepts. These can serve as inspiration for cover art, social media assets, and overall visual identity.
4. Day 4 (Emotional Resonance Step)Write the 'Emotional Core' section for your pitch deck. Articulate the specific feeling the song is designed to evoke and explain why that feeling is relevant and compelling to your target audience right now.
5. Day 5Assemble your work into a 5-slide PDF deck: 1) The Song & Artist, 2) The Story & Emotional Core, 3) Target Audience, 4) 4-Week Release Plan, 5) The Partnership 'Ask' (e.g., playlist pitching support).