Challenge · 3 Days · Easy
The Minimum Viable Launch
Outline a revenue-focused release plan for your next single.
This 3-day planning sprint helps you design the key financial and strategic components of your next release, ensuring you are positioned for maximum return.
The plan, day by day
- Day 1Map a 21-day timeline for your next release. Set hard dates for distribution upload, your DSP pitch submission, and three key social media content moments.
- Day 2Define your "Release Day Offer." This is a product beyond the stream. Examples: a limited run of 50 t-shirts, a digital fanzine, or a pay-what-you-want Bandcamp download. Price it and write the announcement copy.
- Day 3Write your DSP pitch using the EyE WiLL template. Clearly state the song's genre, mood, and key instrumentation. Crucially, suggest 2-3 specific official playlists where your song would be a perfect fit and explain why.
