Challenge · 3 Days · Medium
The Collaborative Launch Plan
Design a cohesive release narrative for a co-written track that speaks to both audiences.
This 3-day challenge guides you through building a mini-release plan for a collaborative single, focusing on crafting a unified story for your pitch and marketing.
The plan, day by day
- Day 1Define the Collaborative Narrative. Write one paragraph answering: Why did you and your collaborator create this song together? What unique emotional story does it tell that you couldn't tell alone?
- Day 2Draft the Pitch with AI. Using your Day 1 narrative, instruct an AI tool to write a 150-word DSP pitch. Specify that it must highlight both artists and the song's unique emotional angle. Refine the output.
- Day 3Pressure-Test the Story. Based on the pitch, create one social media post announcing the collaboration. Read it aloud. Does it feel authentic to your voice? Does it honor your collaborator? Does it clearly convey the song's Emotional Resonance?
