Challenge · 3 Days · Intermediate

The Human-Proofed Release Plan

Draft your next release campaign with AI, then infuse it with your story.

This challenge walks you through using AI to build the skeleton of a release plan. You will then take that skeleton and flesh it out with your unique artistic voice and narrative, creating a powerful, authentic campaign.

The plan, day by day

1. Day 1Using an AI assistant, generate a 21-day release timeline for a single. Provide a detailed prompt including the song's genre, tempo, mood, and lyrical themes.
2. Day 2Review the AI-generated plan. Now, rewrite the key communication points (e.g., 'Announce Single,' 'Share Lyric Snippet') as if you were writing the actual social media captions. Infuse them with your personality and story.
3. Day 3Identify the core feeling of your song. Does the campaign plan you've edited effectively build anticipation around this emotional resonance? Adjust one of the planned content pieces to better reflect the song's central emotion.