Challenge · 5 Days · Intermediate

The Strategic Pitch Sequence

Build the core asset and outreach system for your next release.

This 5-day challenge guides you through creating your one-page pitch and building a scalable system for outreach to playlists, blogs, and sync agents.

The plan, day by day

1. Day 1The Master Document. Following a template, assemble your one-page pitch. Include your song's narrative, key metadata, clearance info, and artist bio. This is your single source of truth.
2. Day 2Target Acquisition. Use online research and database tools to build a target list of 25 relevant playlist curators, bloggers, or music supervisors for your song.
3. Day 3AI-Powered Outreach. Use an AI writing assistant to draft a concise, polite, and personalizable email template. The template should introduce you, hook them with the song's story, and link to the one-pager.
4. Day 4The Resonance Test. Send your one-pager to a trusted peer. Ask them: 'After reading this, do you want to hear the song?' If the answer is not an immediate 'yes,' refine your emotional hook.
5. Day 5Schedule the Send. Using an email scheduler, load your personalized emails to go out on the correct date according to your release plan. Your pitching engine is now armed.