Challenge · 5 Days · Intermediate

The 5-Day Pre-Save Runway Blueprint

Design the journey that leads to the click.

Over five days, you will architect a strategic, one-week content runway for your pre-save campaign. This challenge moves beyond simply posting a link and toward building a narrative that makes pre-saving your track an irresistible action for your audience.

The plan, day by day

  1. Day 1Define the single, core emotional promise of your song in one sentence (e.g., 'This song feels like a late-night drive'). This will be your campaign's North Star.
  2. Day 2Using your emotional promise as a prompt, ask an AI image generator to create three distinct visual concepts for your campaign. Separately, ask an AI text generator for five content ideas (videos, photos, questions) based on the same prompt.
  3. Day 3Select the best ideas and map them onto a 7-day calendar, starting 7 days before your pre-save link drops. Assign one content piece to each day, building the story.
  4. Day 4Write the caption for the post that will finally announce the pre-save link. Do not mention stats or algorithms. Focus entirely on delivering the final chapter of the emotional story you have been telling.
  5. Day 5Set up your pre-save landing page. Ensure the branding, imagery, and copy are perfectly aligned with the emotional promise you defined on Day 1. The journey must feel seamless.
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