Challenge · 5 Days · Intermediate
The Diversified Artist CEO
Architect a business model that leverages playlisting without being dependent on it.
This 5-day challenge guides you to think like a CEO. You will map your revenue streams, identify new opportunities, and build a more resilient business structure that uses streaming as a tool for growth.
The plan, day by day
- Day 1Map your current or projected revenue streams (e.g., Streaming, Live, Merch, Sync, Community). Assign a percentage to each. Is one stream carrying more than 50% of the weight?
- Day 2Identify one new, non-streaming revenue stream you could launch in the next 90 days. Examples: a digital product, a limited merch run, a subscription community.
- Day 3(AI Leverage) Use an AI assistant to create a simple, one-page business plan for the new revenue stream you identified on Day 2. Include target audience, pricing, and a simple marketing plan.
- Day 4Write a one-sentence 'CEO's mission statement' for your artist business. This is the guiding principle for all your business decisions.
- Day 5(Emotional Resonance) Describe your ideal fan or customer in one paragraph. What core feeling are they seeking from your art? How does your business model (including your new idea) serve that emotional need?
