Challenge · 4 Days · Intermediate

The 4-Day Audience Growth Pre-Save Sprint

Design a pre-save content plan that attracts and converts.

This focused sprint will help you create and prime content for your pre-save campaign with the dual goals of converting your current audience and attracting new followers. You will identify your song's core hook and build a testable content asset around it.

The plan, day by day

  1. Day 1Review your song and identify the single most undeniable 10-15 second section—the part with the strongest hook, most surprising lyric, or biggest dynamic shift. This is your acquisition tool.
  2. Day 2Create one piece of vertical video using your 15-second clip. The visual must amplify the specific emotion of the audio. Gut-check: does it make a stranger feel something powerful in the first 3 seconds? Re-shoot until it does.
  3. Day 3Use an AI writing tool to generate five different text hooks for your video. Prompt it to write for different audience mindsets: 'a hook for someone feeling nostalgic,' 'a hook for producers who love big bass,' etc.
  4. Day 4Post the video. Have the pre-save link in your bio as the primary call-to-action for anyone who discovers you through this content. Monitor analytics for reach and engagement from non-followers.
Pair it with

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